Publishing
Books, essays, and long form ideas built to outlast the feed.
BREAKTHETY is Tyler Bush's creative brand. Nine divisions turning ideas, experiences, and opportunities into original products, content, services, and ventures.
One brand, nine outputs. Each division runs on its own craft and answers to the same standard.
Books, essays, and long form ideas built to outlast the feed.
Shows, interviews, and audio built around real conversations.
Identity, systems, and interfaces with nothing left decorative.
Frames that hold still long enough to say something.
Physical work, made once, signed and never reprinted.
Generative, rendered, and motion work built pixel first.
Wearable pieces engineered like product, not like swag.
Rooms, stages, and moments people leave changed by.
New ventures, tested in public, launched when they are ready.
A sample release from every BREAKTHETY offering category, available to buy now. The list hears about every new drop first.
Assets, presets, frameworksOne bundled downloadExpanded over time
Editable source filesBrand and deck systemsInstant download
Archival pigment printsMuseum grade paperMultiple sizes available
Limited first runArchival print, thin black frameSigned and numbered
Video lessons and worksheetsSelf pacedLifetime access
Instant digital deliveryRead on any deviceFree updates for life
09
Divisions
BREAKTHETY was built on a refusal to pick a single lane. A book, a film, a print, a stage, and a product are not different careers. They are different tools for the same job, which is taking something that only exists in your head and putting it into the world in a form other people can hold.
Every division here starts from a blank page. Nothing is licensed, nothing is templated, nothing ships because a calendar said it should. The work goes out when it is right, and the standard does not move depending on the medium.
"Break the limits. Build the legacy."
Nine divisions only work if one thing runs through all of them. This is that thing, written down so it can be held to.
Every product, frame, and page starts from a blank sheet. Nothing here is a template with a new logo dropped on top.
A print, a stage, and a piece of software all get held to the same level of finish. The medium changes, the bar does not.
We are not chasing a trend cycle. Work is made to still hold up when the algorithm that would have rewarded it is long gone.
Ideas get tested where people can see them. The wins and the missed swings both stay on the record.
A small number of partner projects run alongside our own. Direction stays in house from first call to final delivery.
Positioning, naming, and the architecture that lets one brand run many divisions without diluting any of them.
Art direction across print, screen, and space, held to a single standard from first sketch to final delivery.
Photography, video, and editorial produced in house, from concept and shot list through to the finished cut.
Turning an idea into something that ships. Product definition, build, launch, and the work after launch.
Tyler Bush
Founder
Tyler Bush started BREAKTHETY because the work he wanted to make did not fit inside one job title. Writing, shooting, designing, building, and putting things in front of people were never separate pursuits to him. They were the same instinct pointed at different materials.
He directs every division personally. Specialists come in per project, but the standard, the direction, and the final yes all stay in one place. That is the reason the brand can move across nine outputs and still look like one brand.
09
Divisions
100%
Original work
01
Standard
Original Art
Photography
Digital Arts
Publishing
Merchandise
Live
Prints
Education
Anything not covered here, send it through. Messages come straight to the studio.
Ask a questionA multi division creative brand. Under one name we publish, produce media, design, shoot, make original and digital art, build merchandise, stage live experiences, and launch new ventures. The divisions are separate outputs of the same standard.
Sample releases from every division are available now, and the wider catalogue is in production. Launch dates are announced to the list before anywhere else, and limited runs usually close quickly.
Yes, selectively. Brand strategy, creative direction, content production, and venture building are available to a small number of partners at a time so nothing gets rushed.
Tyler Bush founded BREAKTHETY and directs every division. Specialists join per project, but the creative direction and the final approval stay in one place.
Send a message through the contact section. Release notices, limited drops, and early access go out to that list before any public announcement.
No. Original art and limited runs are signed, numbered, and closed permanently once the run sells out. What replaces them is new work, not a second printing.
Every venture starts with a conversation.
Partnerships, commissions, press, or early access to the first releases. Send it through and it lands with the studio directly.
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Browse ReleasesPartnerships, commissions, press, or early access to the first releases. Messages come straight to the studio.